RIFFLANDIA!

My fellow Rifflandians, if you are giddy about the festival (like me) than no doubt you have already picked up your classy wristband. With Rifflandia kicking off tomorrow night, its time for everyone to put it in high gear!

Until Sunday, September 25, Pizzeria Prima Strada will be giving a free panna cotta (with the purchase of a pizza) to everyone with a Rifflandia Wristband at either of our locations ! The best part? Bridge Street is just a short jaunt away from Royal Athletic Park.

So, if you need a pre-park pump up location or a looking for a post-party wind down, come join us and reap the benefits of that pretty little wristband. Think of it as our way of saying "Thanks for supporting such a cool event, Victoria!"

See you soon, either at one of our restaurants, our Rifflandia tent, or in the middle of the dance floor!

A Busy Week for the Mobile!

This week, our mobile pizza oven is making the most out of the nice weather. This past Sunday, we went to Marley Farms in Saanichton for the annual Feast of Fields, and it was GREAT! When we first pulled in, the sky was covered by grim, dark clouds. Then, miraculously, the clouds parted and Feasters were treated to a brilliant blue sky.

As soon as the gates opened, we had a line up and it stayed that way until we ran out of pizza! We gave out over a thousand slices of pizza in three hours!

And although we were too busy to visit most of the other tents, luckily nice people like Gary from Driftwood stopped by our tent to bring us goodies! All in all, it was an absolutely fabulous day!

Missed Feast of Fields? Check out http://www.youtube.com/watch?v=kTXR_QuvD_A to see what people thought of our delicious pizza.

If you weren't able to catch the mobile at Feast of Fields, have no fear because we will be bringing the oven to the Oak Bay Market tomorrow evening and then setting up shop at Royal Athletic Park for Rifflandia Friday-Sunday. Also, for those with Rifflandia wristbands, you get a free dessert with the purchase of a pizza at our restaurants thanks to Wristband Connect. The Rifflandia Wristband Connect has already begun and will continue until Sunday, September 25, 2011.

With all thats going on this week, theres no excuse to not come out and enjoy some pizza! See you soon!

Winter is Upon Us!

If the weather outside hasn't alerted you to the fact that winter is lurking around the corner, I am sorry to be the bearer of bad news: our short, but sweet summer has ended. With the drop in temperature also comes some changes to our hours at Cook St. The Bridge St. location's hours will remain the same (Tuesday-Saturday from 11:00am-9:00pm)

Already in effect, the Cook St. location will now have the following hours:

Monday 11:30am-9pm

Tuesday 11:30am-9pm

Wednesday 11:30am-9pm

Thursday 11:30am-10pm

Friday 11:30am-10pm

Saturday 11:30am-10pm

Sunday 11:30am-9pm

Also, the Cook St. location will be closed Monday, October 3 for a Pizzeria Prima Strada staff event, and Monday, October 10 for Thanksgiving.

Acqua Calda at Cook Street!

Hot water, fire in the oven! Cook Street doors open at 430p today. Thanks for Paul & crew for getting us back in action!

Cook Street Closed August 13 & 14

Broken water heater has closed Cook Street for dinner tonight & Sunday.

Come Monday, we'll have a new water heater. We'll be open @ 430p.

Apologies ....we know you're as sad as we are.

August Long Table

We're staying with the warm southern climes & focusing on Sicily for the next Long Table Dinner at Bridge Street.

The cuisine of Sicily while largely influenced by Italy also has Spanish, Greek & Arab flavours. Olives, citrus & grapes are the base for many traditional dishes & our meal! Of course as the largest island in the Mediterranean Sea, the ocean will contribute to the table too!

The menu? Orange, fennel, red onion & walnut salad, seared fresh sardines, octopus, mussels, clams & prawns tossed w/ Sicilian pesto & pasta, dessert of cannoli w/ ricotta, citrus & berry filling.

The wines? Primula Catarraro Sicilia IGT - the most widely planted grape in Sicily, Cubia IGT 2007 Sicilian - said to hold the rays of the sun and Branciforti Nero d'Avola IGT - considered the most important red grape of Sicily.

Seating is limited to 24 for each evening. Dinner begins at 7 p.m. & cost per person is $50 plus hst & grat ($63.50).

For more info or to book your seat at the table, call Andrew at 250.590.4388 or email andrew@primastrada.com

This Week's Bridge Street Specials

You've got the whole week to stop by for the specials at Bridge Street (Tuesday-Saturday 11 am to 9 pm). And they really are special.

Lunch
pizze = bresaola, red onion, pecorino, fior di latte & fresh arugula
zuppa = heirloom tomato gazpacho
pasta = linguini w/clams, soffrito, herbs & white wine

Dinner
pizze = housemade sausage, pesto, tomato & fior di latte
zuppa = heirloom tomato gazpacho
primi = mussles & clams w/soffrito, chilis, herbs & white wine
dolci = fresh berries w/prosecco zabaglione

New vino on the feature board from Lake Breeze ... mussles & clams w/ Seven Poplars Sauv Blanc or Pinot Blanc, pizze and gazpacho w/Meritage (Cab Franc, Merlot, Cab Sauv). Pair award winning wines w/ award winning pizza!